Brand In Review: Kings of Indigo
With a name like Kings of Indigo, makes a strong statement. K.O.I provide’s customers with quality denim, tops, and accessories with inspirations by American classics and Japanese eye to detail. In 2012, K.O.I released their first collection of small denim collection with character, quality, and sustainable innovation as key features. With Nothern Europe a focus point, K.O.I have been selling their collection in over 250 carefully selected retailers in 12 countries and online. Some cool fun facts about K.O.I, all clothing styles are named after Kings and Queens from the past; after Tony Tonnaers mother passed away, he got a tattoo in remembrance of his mom’s favorite fish, a koi. In Japanese culture, a koi fish stands for luck, love, and perseverance.
In 2016 embroidery made a huge hit from denim to bomber jackets. I would like to say that embroidery was more on the women’s side, with a few men’s fashion items. I wasn’t big on having a pair of embroidered denim until I spotted these Louis black overdye badge jeans. These Louis K.O.I jeans are 98% organic cotton and 2% elastane with a vintage cut and have a regular fit and longer rise. But that isn’t the only hot item from The Kings; check out this Baldwin King crewneck, this David worker inspired jacket, a new look on a sports coat, this Darius t-shirt, and this John vintage destroy jeans.
Be sure to be on the look out for The Kings fall/winter 2017 collection.
Check out more on Kings of Indigo and click here.