AXE AT H-E-B
When I think of AXE the brand, I always think of the geeky kid getting the hot girl. AXE marketed towards the young male demographic, gives men the confidence to woo women or make any good girl naughty. Founded by Unilever in France of 1983, AXE goes by Lynx in the United Kingdom, Australia, New Zealand, Peoples Republic of China and Ego in South Africa.
AXE specializes in men’s grooming product from deodorant, hair, fragrance, and body wash. With so many options you as a customer can really have fun and figure what AXE products work best for you and your lifestyle. I was always a fan of the deodorant and body wash.
The one thing that I truly enjoy about AXE and I’m sure other guys would agree is their evolving scents that include; musk, spice, amber, cedar, and the names are always catchy such as dark temptations, apollo, essence, night, gold or black.
AXE Product Review:
What caught my attention was the quote on the back of the bottle; ” Instantly smooth skin for smooth operators”. I always thought of myself as a smooth operator (don’t tell my girlfriend) but it’s true. To approach women in a professional or casual setting you have to have some kind of confidence but also a sense of humor behind it.
When it comes to fragrances, I am a big fan of cedar and bergamot and these two notes combine very well together. It’s a subtle but masculine scent, which to me, you can’t go wrong with. I never like anything overpowering especially not my body wash or any type of fragrance. The finish of the scent and once you go about your daily routine you’ll smell the smoothness of body wash, feel confident, and energized.
When it comes to deodorants, I usually use the stick and not a dry spray, and honestly, I’m not sure as to why. Key details to the signature dry spray that I liked was the 48hr anti marks protection and the anti-white and yellow stains. Actually, who wouldn’t love that? The dry spray has notes of oud wood which is similar to cedar and dry vanilla for that spicy finish.
I did find the spin cap very functional and easy to use, even with the arrow guiding on which way to turn.
I’m usually very active and sweat a lot, especially with playing basketball or working out. I tried a lot of different deodorants but never an antiperspirant. AXE antiperspirant dry spray applies instantly and reduces perspiration. With wearing white business shirts, I found it very satisfying that my deodorant won’t stain any of my dress shirts (white, blue, yellow or any other color). With 48hrs of anti marks protection, it’s definitely a bonus to not ruin my shirts and keep me fresh and protected from sweat for 48 hours.
After using the body wash and antiperspirant dry spray, I was very pleased with the end results. The cedarwood and bergamot body wash had me confident and fresh for an entire day and the antiperspirant didn’t stain any of my dress shirts or t-shirts and I had less perspiration. Overall I am blown away by these products and will be my go-to from now on.
This post was sponsored by Mirum Shopper. You can find AXE at your local H-E-B by clicking here, please comment below with the AXE products you would be interested in trying. Look for H-E-B in-store yellow coupon and save $5 off your basket when you buy $15 of any AXE personal are products.
- In-store Offer Dates 3-1 to 3/21
- Digital Offer Dates 2/22 – 3/21